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Fall/Winter 2016-2017 Innovations Pre-launch - Sneak Peek

This is a special Innovations launch, as Swarovski is celebrating 120 years of crystal refinement! To commemorate the 120th anniversary of the company, Swarovski looks to its roots and also revels in a symbol that combines past, present and future. Discover the breathtaking edelweiss cut and infinity knot in this sneak peek of the Swarovski Innovations for Pre-Season Fall/Winter 2016/17.

The new edelweiss cut is a reinterpretation of Swarovski's first company logo, in honor of the company's 120th anniversary. This is the first 3D edelweiss design in full crystal. The natural element will lend a vintage floral appeal to designs. It's a romantic accent anywhere.

Edelweiss Fancy Stone: This fancy stone captivates with a lively and bright shimmer thanks in part to the foiled back. The fancy stone is also available partly frosted. A fancy stone setting is available to fit this shape.

Edelweiss Pendant: The pendant is easy to use with pinch bails, jump rings or eye pins to provide the perfect basis for stunning jewelry. It is also available partly frosted.

Edelweiss BeCharmed Pave Charm and Pendant: These BeCharmed beauties feature crystals set by hand. They are available in five color combinations that mimic those of the natural edelweiss. You'll love the high craftsmanship of these treasures.

Edelweiss Flatbacks: Swarovski's edelweiss flatbacks made their first appearance in international Haute Couture on the Chanel Pre-Fall 2015 catwalk, where they glittered on Karl Lagerfeld's designs inspired by traditional Austrian costumes. Use the Hotfix version on traditional fabrics. The non-Hotfix versions can be used on romantic jewelry that evokes the beauty and purity of the Alpine landscape. The flatbacks are also available partly frosted.

This strong and intriguing symbol is entwined in a loop with no beginning and no end. It is a symbol of eternity in love, friendship and hope. With regard to Swarovski's 120th anniversary, it symbolizes the timelessness of crystalline beauty.

Infinity Pendant: The infinity pendant features an energetic stairway cut that is sure to captivate. It can be easily applied with a jump ring, thin chain or other findings. Use it in sewing projects, stringing projects and more. The large holes and rounded edges make it easy to apply anywhere.

Infinity Pave Pendant: This pendant displays technological finesse and perfection. It's a graceful yet modern design full of sophisticated style. The delicate pave surface is sure to dazzle within any design.

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