History of
Daniel Swarovski and the Style Revolution The name Swarovski has been inextricably
linked to precision-cut crystal and fashion for more than 113 years. Founder Daniel
Swarovski was born in 1862 in Northern Bohemia, where glass manufacturing reaches
back well into the 14th century. Crystal and costume jewelry industries were booming
as well, which helped fuel Daniel's dream. He turned his focus to ornamental glass
elements for the jewelry and fashion industry. Soon he began to experiment with
machines to create faceted crystal jewelry stones, and invented an automatic glass
faceting machine. His breakthrough resulted in a superior product in terms of efficiency,
appearance and quality.
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Swarovski Divisions In addition to their famous lines of crystal figurines
and jewelry, the Swarovski Group has invested in a wide range of products featuring
the same high-quality crystal and crystalline. Take a guess at five other ways Swarovski
has used its crystal over the years, and then continue reading to see if you're
right.
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Swarovski in Art and Fashion Swarovski has been at the forefront of the
runways for many major fashion designers. The company's precision and dedication
to deliver high-quality products is what allows it to remain popular. Top designers
like Giorgio Armani and CoCo Chanel favor Swarovski over other crystals because
of the high-quality brilliance inside each facet. Fashion houses worldwide sprinkle
SWAROVSKI ELEMENTS in everything from clothing to shoes, handbags and other accessories.
These rich designs stand the test of time as fine representations of style and glamour.
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Swarovski in Jewelry Swarovski's connection with jewelry has been strong
ever since its founder Daniel Swarovski began experimenting with machines to create
faceted crystal stones. The company constantly joins efforts with designers from
around the world to create fashion-forward elements in jewelry. The resulting masterpieces
are displayed in exhibits ranging from Honk Kong to New York and Paris. Read More >>